you push it far enough it reverses its properties and turns into a complimentary form. So those three, what is enhanced, what is obsolesced, what is the reversal, came to us in one day. And we knew there was more to it and we kept at the problem of, “Well, what general statements can you make about all media that anyone can test?” If you say every innovation enhances or enlarges something, anyone can test that. Let’s pick anything at all. Let’s pick pocket calculators. What does that enlarge or accelerate or enhance? That’s fairly easy for anybody at all to test. Anywhere, any time, any culture, any period, you can test that. So that seems to hold up. We haven’t found one